diff --git a/Makefile b/Makefile
index 2e5d11ef9d..ae868dae27 100644
--- a/Makefile
+++ b/Makefile
@@ -620,7 +620,7 @@ target-generatelocales: host-localedef
 	done
 endif
 
-target-post-image: $(TARGETS_ROOTFS)
+target-post-image: $(TARGETS_ROOTFS) target-finalize
 	@$(foreach s, $(call qstrip,$(BR2_ROOTFS_POST_IMAGE_SCRIPT)), \
 		$(call MESSAGE,"Executing post-image script $(s)"); \
 		$(USER_HOOKS_EXTRA_ENV) $(s) $(BINARIES_DIR) $(call qstrip,$(BR2_ROOTFS_POST_SCRIPT_ARGS))$(sep))