diff --git a/package/pkg-utils.mk b/package/pkg-utils.mk
index e5dba2add0..6ece27baa2 100644
--- a/package/pkg-utils.mk
+++ b/package/pkg-utils.mk
@@ -22,7 +22,7 @@ KCONFIG_DOT_CONFIG = $(strip \
 
 # KCONFIG_MUNGE_DOT_CONFIG (option, newline [, file])
 define KCONFIG_MUNGE_DOT_CONFIG
-	$(SED) "/\\<$(strip $(1))\\>/d" $(call KCONFIG_DOT_CONFIG,$(3)) && \
+	$(SED) '/^\(# \)\?$(strip $(1))\>/d' $(call KCONFIG_DOT_CONFIG,$(3)) && \
 	echo '$(strip $(2))' >> $(call KCONFIG_DOT_CONFIG,$(3))
 endef